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How to Review a Golden Basket

Two business days after submitting your Campaign request, you'll receive an email notification that your Golden Basket is ready. You can then tag companies as a Match or a Miss to refine future recommendations. Here is the step-by-step process:

Step 1: Access the Golden Basket

  • Go to the Campaign tab on the left panel.

  • Select the relevant campaign.

  • Click on the Golden Basket tab at the top center.

  • Next to "Results," you will find the total number of companies presented so far. This number accumulates with each delivery within the same campaign

    KB HS 3 - Review GB

Step 2: Review Companies

  • Click the Review tab (orange button on the left).

  • Go through the listed companies and review their details:

    • Website link

    • Novable Expert comment

    • Funding Info

    • Novable Activity Index

    • Keywords (topics) related to the Company

    • Option to request an Enriched Profile.

Step 3: Tag the Company

  • Match: Select if the company aligns with your campaign briefing. A Match means the company fits your key criteria and could be a valuable opportunity. Typical Matches include companies that: 

    • Fits the briefing

    • Offers relevant solutions

    • Aligns with your needs

    • Has strategic potential

    • Is already known or engaged

    • (Optional) Add a comment and save it to a specific list.


    KB HS 3 - Match

  • Miss: Select if the company does not fit your briefing or lacks relevance to your campaign. A Miss helps refine future recommendations by indicating what does not work for your needs. Typical Misses include companies that: 

    • Out of scope

    • Irrelevant solutions

    • Too large

    • Misaligned with strategy

    • Lacks innovation

    • Specify a reason (e.g., not within scope, wrong business model, other).


    KB HS 3 - Miss

Tagging companies helps refine Novable’s algorithm and improve future recommendations.


KB HS 3 - New delivery

Once you're done categorising all companies in your Golden Basket (Match/Miss), a small animation will appear saying Well Done!. This confirms that we have received your feedback, which will be taken into account for future campaigns and deliveries.

  • If you want to turn the wheel one more time for this campaign to see more innovative converging companies, you can click Request a Delivery. A comment box will appear where you'll be able to give your feedback and comments to the human expert working on your Campaign.
  • At the end of a Campaign, you can always ask for an export of the results by clicking on the top button Export top right. The report is per Campaign. It will be generated in a CSV file and contains: 
    • All Matched companies
    • All Missed companies
    • All companies yet to review
    • Including all comments
    • Including all firmographics info.

For additional guidance, here's a video that walks you through the steps in detail.